Overview
Track reach, frequency, CPM, CTR, ROAS, and conversion performance across Facebook and Instagram campaigns in one place. Designed for performance teams, social media marketers, and agencies running campaigns across multiple ad accounts. Creative fatigue detection identifies early burnout using frequency, engagement decay, and conversion signals while AI creative analysis evaluates each asset's impact on performance. Audience performance analysis surfaces segment-level efficiency and overlap insights. Share white-labeled, read-only dashboards with clients directly from the platform.
How it works
Connect your Meta Ads account through API authentication. Meerkads pulls campaign spend, ad delivery metrics, creative performance, and conversion data automatically. Use AI-based budget optimization suggestions to reallocate spend across campaigns and ad sets. Enable automated actions to pause, scale, or adjust delivery based on predefined rules. Set alerts for frequency caps, CPM spikes, or drops in conversion rate.